Rob and Greg are back with yet another spirited debate. This time they explore whether fiduciary duty extends to listing on Zillow. With Zillow’s current dominance, Rob argues that to provide maximum exposure for your seller client, listing on the platform is a must.
Rob and Greg get into the perception of Zillow as a threat as well as the issue of buyer agency. Listen and decide whether the responsibility to act in the client’s best interest means that a realtor is obligated to list on Zillow.
What’s Discussed:
The current dominance of Zillow
Rob’s argument that fiduciary duty requires listing on Zillow
The potential for lawsuits if agents don’t use Zillow
How the internet has changed the value proposition of the MLS from an advertising standpoint
Why the perception of Zillow as a threat is flawed
The core complaints against Zillow
Resources:
Connect with Rob and Greg: